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Scout Abandoned Cart Recovery
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Hi Merchants! My name is Ahmad and I helped build Scout. Below I'm going to describe what Scout is, and how it helped me recover 55% of my abandoned carts.

Scout is a Facebook Messenger bot that will proactively notify you, as the merchant, as soon as a customer drops their shopping cart. World-wide online data shows that 68% of all shopping carts are abandoned, that means whatever you earn each day, twice as much of that number is potentially being lost.

The good news is, of those in the 68% who have a serious intent to purchase they leave personal information in your checkout forms. Scout enables you to call them at the right time, with the right supporting data so you can develop a relationship with your customer and close the sale.

Here is why you should be calling your abandoned cart customers:

  1. Most importantly, you’re getting in front of your customer and closing the feedback loop. Why did they end up abandoning? In one example of feedback, a customer didn’t know I offered a complimentary product they needed. It was difficult to find. After that feedback I optimized my site to feature that product more, and almost over night my average cart value increased by about $20. Customer collaboration is key.
  2. It feels personal. If they have gone as far as to fill in their shipping information and/or their billing information it tells you they were highly intent on purchasing. They won’t get mad for receiving a call if you’re proactively trying to solve an issue for them. The key is, don't try to be a pushy salesperson - genuinely thank them for taking the time to consider you, and what you could do to improve their experience - the sale is just a natural progression from that point.
  3. It makes your brand authentic. As a small business owner, and as a sole proprietor, my customers get to know who I am and get to understand my business and my operations a bit better. This builds a relationship. And they are quite likely to talk to their friends about it too! Zappos utilizes this tactic and it was wildly successful for them!
  4. It provides you an opportunity to up-sell. Recently I had three abandoned carts; and two had left their phone numbers. One of them recovered their cart after I addressed some of their concerns; and the second one recovered their cart while also increasing their cart from $60 value to $240 value. This happens all the time.
  5. It’s built my confidence in talking with potential customers. Now I look forward to abandoned carts because I get to talk to them!
  6. So don't delay. Set up Scout for your store now, and you're ready to go. The best part is, it's free to use!

    It's natural for some people to have concerns. I've listed our top concerns below, with my answers :)

    1. How many people actually leave their phone numbers? About 3/4ths of my customers provided it (this may be because popular browsers now auto-fill a lot of this information for them). Since I’ve had success with calling, I’ve changed the phone number field from “optional” to “required.” If your current setting is to keep that field “hidden” you’re definitely leaving money & feedback on the table.

  7. I get way too many abandon carts per day to be calling each one! Ahh - that's a great problem to have! Luckily we offer an Enterprise service where our dedicated and experienced staff make the calls for you! You'll just need to contact me and I'll get you set up with that.

  8. Im too shy to call people. I was too! But building and growing a business is about the personal struggle too. Growth does not come to those who do not step outside of their comfort zone and do things they weren’t good at before. There is a great book about this by Ryan Holiday, “The Obstacle is the Way.”

  9. People don’t want to be bothered over the phone. Incorrect, they are OK with it if you’re about to solve their issue. Just make sure you are calling to genuinely listen to them and get feedback to make your store better (the sale is the happy bi-product of you reaching out to build a relationship). Again, if they took the time to fill out those forms on your website, it means they are interested. It’s not a cold call, it’s a HOT call.

  10. What do you say when they pick up? Scout has a feature which will customize a relevant call script for each customer!

  11. Why do I need the app if I can just get the information from my Shopify dashboard? Glad you asked that question. What I found from my store was calling my customer within a 6 hour window was key to unlocking my crazy high 55% recovery rate. For example, the people who I ended up calling 5 days later, didn't have fresh relevant feedback, and were unlikely to buy (in many cases they ended up finding a similar product on Amazon which was annoying because I still had to pay for their traffic). I found I didn't have time to always keep checking and refreshing my Shopify Abandon Cart tab and scrolling for their info and then dialing their number. I just wanted the info to show up within an hour on my phone and make it easy for me to make the call. That's the value Scout provides. It saves you time, keeps you in the loop, and educates you.
  12. starstarstarstarstar
    Everythingtiny posted a year ago

    Thanks for building this smart method for reaching out to folks who show some interest in our products. I got a warm lead the same day I installed this app!

    It's also nice to have a suggestion for the conversation to get us in the mindset to talk to customers. As small business people doing a multitude of tasks, our minds are always on something else when a lead comes in.

    I closed the deal on the first call. Can't wait to get the next one.

    Savage Supplements Llc posted a year ago

    I can't believe no one hasn't thought of this app before! This is like a live sales lead platform that hands off warm transfers as they come in, which is any salesmans dream. I can run my business and now finally have a "customer service call center" feel even though we are a newer business. GREAT WORK!

    Friendo Health posted a year ago

    This app is sales genius. I can't say enough good things about it. My store gets a few sales per day, and this has already gotten us additional sales in just 1 week or so of use, plus creating massive good will for our store. Thank you for the app! When we get larger, we'll be looking into your enterprise plan.

    Duck In A Tub Bath And Body posted a year ago

    Works Perfect! I get all the notifications on time. Well Done!

    Uncourage posted a year ago

    Allowing us to set the minimum cart value made this the perfect tool!

    Ma Pr Sales posted a year ago

    Scout, first intension did not know how to work the application, so I received a message from the creator of the application and install again, and really this application is fantastic and works perfectly and each occasion sends an alert to messnger, Which I recommend the application

    3dmakeable posted a year ago

    We use Scout every single day to manage our cart abandonments on our Shopify store. The value of being notified directly through Messenger shouldn't be overlooked as it adds that extra layer of urgency in preventing loss of sales.

    In our view, one of the best features is the ability to "Call this customer" directly from within Messenger. It takes some getting used to, however, by providing an impressive customer service experience, our sales improved instantly. Answering questions and having the ability to offer a personalized discount when speaking directly to your customers is another huge benefit.

    We recommend vendors start taking cart abandonment seriously and turn those empty carts into proven sales with Scout.

    Venommotorsports posted a year ago

    This app boosted my sales by almost 20%. I call all my abandoned cart customers right away and it helps close deals

    Highly recommend

    Treatshappen Ca posted a year ago

    Love it!! I really like knowing when someone is abandoning their cart.

    Pop Joy Cards posted a year ago

    Fantastic app! Also, an innovative way to convert those abandoned cart customers in this modern day. Customer service is King!